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Sr Director, Product Marketing

March, 19

  • usaNew York, NY
  • usaFull-Time
  • usaMarketing & Communications
  • usaRemote
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**Overview:** - Senior Director of Product Marketing role at OpenX, focusing on digital advertising marketplaces. - Responsible for commercializing OpenX’s offerings and leading go-to-market activities. - Reports to the Vice President of Marketing and acts as a key liaison between product, sales, and marketing teams. **Key Responsibilities:** - Prioritize initiatives and implement effective processes in unpredictable environments. - Develop and execute a global product marketing strategy. - Build and manage a standardized GTM process for new product launches. - Drive SaaS product commercialization and ensure customer adoption. - Collaborate with Product Management and Sales for customer needs and competitive positioning. - Utilize data-driven insights for product messaging and business impact. - Simplify complex concepts into compelling marketing materials. - Lead and develop a high-performing product marketing team. - Conduct market and competitive analysis to inform strategic positioning. - Adapt to dynamic environments and execute strategically with limited resources. **Requirements/Skills/Qualifications:** - 10-15 years of marketing experience, with 5-10 years in product marketing. - Proven success in SaaS product marketing and go-to-market strategies. - Strong ability to simplify complex ideas and articulate messaging. - Experience in managing high-performing teams and aligning marketing with product and revenue. - Proficiency in Microsoft PowerPoint, Word, Excel, Asana, Slack, Hubspot, Salesforce, and agile development environments. - Pragmatic Marketing Certification (nice-to-have). **Compensation & Benefits:** - Salary range: $198,000 - $235,000 per year, plus bonus, equity, and benefits. - OpenX values fair and equitable compensation practices. - Benefits include medical, dental, vision, 401k, equity, and more. - OpenX is committed to equal employment opportunities and non-discrimination. (Note: The compensation and benefits section is based on the provided salary range and company values, without specific details on the benefits package.)
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