UX Copy & Funnel Strategist

Overview: - Join a dynamic marketing agency focused on performance marketing, branding, and storytelling. - Opportunity to create high-impact campaigns driving engagement and growth. - Collaborative environment with a focus on innovation and exceptional client results. Key Responsibilities: - Architect conversion-first landing pages and websites. - Map out user flows based on real customer behavior and intent. - Lead client discovery sessions to identify pain points and positioning. - Write copy that connects throughout the funnel and sells without being salesy. - Develop messaging frameworks and wireframes to guide design. - Analyze performance, run A/B tests, and implement optimization strategies. - Work with SEO lead to align page structure and copy with search intent. - Collaborate closely with designers to ensure vision and functionality. - Ensure every element serves a purpose and eliminate unnecessary content. Requirements/Skills/Qualifications: - Familiarity with WordPress for website building and updates. - Experience with Unbounce for landing page creation and A/B testing. - Understanding of Google Ads, Google Tag Manager, Microsoft Clarity, and GA4. - Strong interest in consumer behavior and conversion drivers. - Testing, optimizing, and refining campaigns mindset. - Ability to think strategically and execute with precision. - Understanding of how SEO, paid media, design, and messaging integrate. - Passion for growth and accountability for performance metrics. Compensation & Benefits: - Competitive salary for a full-time, long-term position. - Independent contractor agreement required. - Work from home option. - Standard work hours: Monday through Friday, 8 am to 5 pm (+/- 1 hour accepted), PST. - Additional perks (specific perks not detailed in the description). - Application process includes answering questions and submitting a resume in English.