Product Marketing Manager

**Overview:** - Versapay offers an Accounts Receivable Efficiency Suite to streamline the invoice-to-cash process for growing businesses. - The company integrates with top ERPs and supports self-serve payment portals. - Versapay has a significant customer base with 10,000 customers and facilitates 110M+ transactions annually. **Key Responsibilities:** - Develop and execute GTM strategies for new product launches and feature updates. - Collaborate with product management, sales, and marketing teams for product positioning. - Create sales enablement materials and continuously update collateral. - Conduct market research and build a Voice of Customer framework. - Influence product roadmap based on market intelligence and customer feedback. - Monitor SaaS metrics and identify growth opportunities. - Facilitate cross-functional collaboration and align on product strategy. **Requirements/Skills/Qualifications:** - 5-7 years of product marketing experience in SaaS, focused on mid-market solutions. - Strong analytical skills and ability to translate insights into strategic actions. - Excellent communication skills for crafting product narratives and sales collateral. - Familiarity with SaaS metrics and market dynamics in the mid-market segment. - Experience working cross-functionally with product, sales, and marketing teams. - Bachelor’s degree in Marketing, Business, or related field (Master’s preferred). **Compensation & Benefits:** - The job listing does not provide specific details on compensation and benefits. **Company Values:** - Customer obsession, teamwork, diversity, innovation, accountability, and ownership. - Commitment to inclusivity and equal opportunity employment. - Flexibility for remote work (LI-Remote). - Willingness to discuss accommodations for the recruitment/interview process.