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Brand Manager (EU/UK-based, globally operating)

February, 11

  • usaNEOWIZ SANTA MONICA
  • usaRegular(Full-Time)
  • usaMarketing
  • usaRemote
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**Overview:** - NEOWIZ seeks a Brand Manager to lead strategic development and execution of communication strategies, go-to-market plans, and marketing campaigns for gaming titles. - The role involves being the vision holder for the product, aligning with core values, target audience, and market positioning. - Responsible for comprehensive go-to-market plan development, campaign life cycle management, and ensuring consistent messaging across all touchpoints. **Key Responsibilities:** - Develop and own go-to-market plans and marketing strategies. - Manage key customer touchpoints and align them with campaign vision and brand identity. - Collaborate with development studios and support Brand Director for financial success. - Oversee creation of marketing assets and lead partnership initiatives with major platforms. - Utilize community insights to refine strategies and build relationships with influencers and media outlets. - Execute marketing events and strategies in collaboration with agencies. - Coordinate cross-functional teams and manage merchandise creation. **Requirements/Skills/Qualifications:** - Experience in video game community and social media management. - Deep understanding of brand communications and gaming ecosystem. - Analytical skills for tracking community and social media metrics. - Experience in community moderation on platforms like Discord and Reddit. - Strong oral, written, and interpersonal communication skills. - Proven experience in content creation and marketing with at least 5 years in a marketing role. - Preferred qualifications include experience in AAA PC/Console community management and YouTube SEO tactics. - Bachelor’s degree in marketing, Business, Communications, or a related field. **Compensation & Benefits:** - Competitive salary and comprehensive benefits package. - Fully remote position with flexible work hours. - Opportunities to work on innovative games. - Dynamic, supportive, and collaborative work environment. - Career development opportunities and access to industry-leading tools and training. (Note: Specific compensation details and benefits were not provided in the original text.)
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